This is a fantastic time to help your customers use their co-op funds. If your customers are unaware of the funds available to them, or just have not used them yet, they should have quite a bit of money “stacked up” at this halfway point of the year. Also, there are so many “End of Summer, Labor Day and Back to School” sales right now to promote all the brands they carry.

Let’s look at some of the brands that will be having great end of summer sales, along with brands that may be needed (eyewear) to get the kids ready for “back to school”. There are many more brands that certainly apply this time of year in the Co-Op Connect Platform.

Brand – Products/Service – High-Level Guidelines

Simmons Company – Beautyrest line of mattress products
The Dealer must sign a Co-op Participation Form to receive accrual funds. Accrual funds are earned monthly and are based on your prior month’s purchases. Reimbursement is 50% for traditional and digital media.

ClearVision Optical Company – Eyewear, Licensed Brand Frames
Co-op funding is available for all 17 of their brands such as BluTech, Izod, Jessican McClintock, OP and OP Kids. The Retailer must purchase a minimum of $6,000 per calendar year to qualify for co-op advertising funds. The accrual amount is 5% of current year purchases and reimbursement is 50% for traditional and digital media.

Onward Manufacturing Company Ltd. – Broil King – Grills – outdoor; Broil King Keg barbecues, GrillPro and Barbecue Genius accessories
The program runs from October through September each year. The retailer earns 3% of their current year purchases as their accrual fund. Reimbursement is 50% for traditional and digital media.

Solenis – Pool & Spa Chemicals
This program also applies for all 8 of their brands such as Baquacil, POOL Breeze and Sirona. This program runs from October through September each year. ClearCare Dealers earn between 5 and 7% of current year purchases, while Non-Clear Care Dealers earn 3%. Both groups of dealers are reimbursed up to 100% for traditional and digital media.

Summary

Co-op Connect is a full-service customized co-op advertising solutions provider.

Are you looking for a top-notch provider of customized co-op advertising solutions? Look no further than Co-op Connect! The team is dedicated to helping clients increase sales through co-op advertising, and they pride themselves on their commitment to teamwork, reliability, excellence, and value. With a focus on expertise, technology, strong leadership, and great team members, Co-op Connect is the perfect partner for any business looking to take its co-op advertising to the next level. To learn more, you can reach out to us at [email protected]. Or call 866-323-5504 to schedule a 20-minute demo.

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