Subscribers of the Co-op Connect platform can receive ten weekly promotions, but what are they?
The various brands offer National campaigns to move their products. These campaigns can be tied in at the local level.
You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will also see special financing/payment offers for customers purchasing their products. One day you may see, buy 3 tires get one free, and the next day an Auto Brand may offer no payments on new car purchases for 120 days.
You can use these promotions as a selling tool. Telling dealers/retailers about brand promotions that have the potential to bring more business in their door may convince them to expand their advertising campaign. They could also be the selling point that brings a new advertiser on board.
Here is just one of the promotions for this week:
Save on Lawn Care Prep for Spring with Scotts!
Let your Scotts Turf Builder retailers know about this rebate offer. Save up to $40. Purchase any one bag of Scotts Turf Builder Fertilizer 4,000 – 5,000 sq. ft. and receive $5 back after mail-in rebate OR receive $10 back after mail-in rebate for any 8,000 sq. ft. bag or larger. Limit four bags total. Visit your local Scotts Turf Builder retailer for complete offer details. Offer expires June 30, 2023.
Use the The Scotts Company co-op program to share the cost of local retailers’ advertising. The retailer can receive 100% reimbursement for qualifying co-op ads. Prior approval is required for all co-op advertising.
Co-op Connect Advertising Platform – is a full-service provider of customized co-op advertising solutions. Providing clients with everything they need to increase sales through co-op advertising. Co-op Connect celebrates the spirit of teamwork, reliability, excellence, and value by systematically improving with expertise, technology, strong leadership, and great team members.
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