What are the “Hot” Verticals for Co-op Funding?

April 22nd, 2021

Everyone knows that Automotive – New Cars is THE hottest of all co-op verticals. But if you don’t work with auto dealer advertisers, no worries, there are amazing co-op opportunities in plenty of other verticals. Before we talk about other verticals let’s go back to the car dealerships for a minute. Do you work with…

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National Product Promotions are available through Co>Op Connect – Yamaha WaveRunners

April 20th, 2021

Subscribers of the Co>Op Connect product can receive ten promotions each week, but what are they? The various brands offer National campaigns to move their products. These campaigns can be tied in at the local level. You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You…

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May is the Time to “Rev Up” Motorcycle Advertising!

April 15th, 2021

If you are a Media Publisher or ad agency that represents any motorcycle dealerships, or the brands themselves, then this is the time to pump up the advertising. May is Motorcycle Safety Awareness Month. With the warmer weather, the riders are especially excited this year, after being cooped up all winter, to get on the…

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National Product Promotions are available through Co>Op Connect – Suzuki Motorsports

April 13th, 2021

Subscribers of the Co>Op Connect product can receive ten promotions each week, but what are they? The various brands offer National campaigns to move their products. These campaigns can be tied-in at the local level. You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will…

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How the Localogy CO>OP CONNECT Team Can Help You Find This Money!

April 8th, 2021

The Co>Op Connect Team helps you be successful in utilizing your advertiser’s co-op funding by assisting with research and administrative duties. We wanted to share results from just one component of our work which is the accrual research we do for our Concierge subscribers. We found $292,510.57 in available co-op advertising funds in March. That…

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National Product Promotions are available through Co>Op Connect – Makita

April 6th, 2021

Subscribers of the Co>Op Connect product can receive ten promotions each week, but what are they? The various brands offer National campaigns to move their products. These campaigns can be tied in at the local level. You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You…

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It’s Boating and Fishing Season!

April 1st, 2021

If you are in the southern parts of the United States, you can normally utilize your boats and fish all year long. For all the northern states, especially those around the Great Lakes, folks are “itching” to get out there! Trout season starts May 1st in Wisconsin. Steelhead is aplenty in Michigan in April. White…

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National Product Promotions are available through Co>Op Connect – Daiwa

March 30th, 2021

Subscribers of the Co>Op Connect product can receive ten promotions each week, but what are they? The various brands offer National campaigns to move their products. These campaigns can be tied-in at the local level. You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will…

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Why Should Manufacturer/Brand Offer Co-op Funding?

March 25th, 2021

The quickest answer is to increase your revenue, but it is far more beneficial. It builds an additional “line of communication” between the manufacturer and reseller channel. A lot of brands have built portals for their resellers to download brochures (for the end customers), learn about new products, etc. But offering a co-op program for…

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National Product Promotions are available through Co>Op Connect – Polaris

March 23rd, 2021

Subscribers of the Co>Op Connect product can receive ten promotions each week, but what are they? The various brands offer National campaigns to move their products. These campaigns can be tied-in at the local level. You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will…

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