It’s time to get things growing with Co-op, which means planting! The Co-Op Connect Platform contains brands (and their guidelines) for all the big machinery (Kubota, John Deere, Kioti, and more), but it also includes brands of fertilizers, soils, and more. We recently added a new program called Coast of Maine, which manufactures everything you need to “get things growing”! It may seem early, but depending on where you live, you may have customers looking for these items.

Below are a few “Agricultural Fun Facts” that you can use as an angle in creating a great advertising campaign(s) for your customers.

Agricultural Fun Facts

  • The state with the longest growing season is Florida, in fact, it is south Florida. The reason for that is because it is closest to the equator. So, then it makes sense that the state with the shortest growing season is Alaska.
  • Crop cash receipts totaled $271.3 million in 2023 (2024 numbers not yet in). From that, 50% of that money came specifically from corn and soybeans (so I guess you know the “hot” items to plant!). Between corn and soybeans – corn is the most grown crop in the U.S.
  • June is one of the best months for planting. The other best months to plant trees are February and March.
  • Get ready to plant warm-season vegetables (which are items like Cucumbers, Green Beans, Sweet Potatoes, Bell Peppers, etc.), during the last week of March or first week of April.
  • The median annual wage for farmers, ranchers, and agricultural managers was $83,770 (as of 2023).

Listed below are just a few of the soil and fertilizer brands that appear in the Co-Op Connect platform:

Brand Product/Service High-Level Guidelines

Bonide Products, Inc. – Pesticides, Insecticides, Fertilizers, Herbicides
The Distributor earns 2.5% of their prior year’s purchases as their accrual fund. Reimbursement is 100% for traditional and digital advertising.

Coast of Maine – Coast of Maine and Frey Products (Fertilizers, Soils, Organic)
The amount a retailer earns as their accrual fund is dependent on the types of products they buy from the manufacturer. Reimbursement is 100% for traditional and digital advertising.

The Scotts Company LLC – Lawn & Garden Products, Ortho Lawn & Garden Products, Roundup, Miracle Gro Products
The accrual amount earned varies based on the products purchased in the current year. Reimbursement is 100% for traditional and digital advertising.

Co-op Connect is a full-service customized co-op advertising solutions provider.

Are you looking for a top-notch provider of customized co-op advertising solutions? Look no further than Co-op Connect! The team is dedicated to helping clients increase sales through co-op advertising, and they pride themselves on their commitment to teamwork, reliability, excellence, and value. With a focus on expertise, technology, strong leadership, and great team members, Co-op Connect is the perfect partner for any business looking to take its co-op advertising to the next level. To learn more, you can reach out to us at [email protected]. Or call 866-323-5504 to schedule a 20-minute demo.

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