In an effort to support shops that make all communities strong, American Express launches Small Business Saturday on the Saturday after Thanksgiving to encourage people to Shop Small and bring more holiday shopping to small businesses.

Since Small Business Saturday started, U.S. customers have reported spending an estimated total of $85 billion at independent retailers and restaurants — that’s $85 billion over 8 days alone.

Many of these small businesses sell brand name products for which they are earning co-op funding. It would be a great time for you to help your advertisers promote these brands, while using co-op funds, to bring more shoppers into their stores on November 28th.

For more information on Small Business Saturday and shopping small please visit this website,

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