Mother’s Day is right around the corner…May 8th. You can buy Mom a card, some flowers or take her to dinner (you better make a reservation now!), or you can buy her a lovely gift. Gifts are a great idea because mom will always have that item(s) as a reminder of your appreciation for all she has done for you. However, there are certain gifts that mom may not appreciate on Mother’s Day – like a toaster, vacuum, or pots, and pans. Although she may need new ones, make that a Christmas gift!! But…a new BBQ may be a great idea as that means Dad can do the work (of grilling) and give Mom a break. A beautiful piece of jewelry, a new blouse or sweater, or a beautiful picture frame (with your photo in it of course) are all great ideas. To make her outside an oasis – new outdoor furniture, and of course that BBQ would brighten up her outdoor space.

If you have any advertisers selling any items that would be a “true” gift to Mom (and not a gift that Mom can use to make everyone else’s life better), then now is the time to advertise them and utilize that co-op money they may have available. Listed below are just a few of the brands in the Co>Op Connect database that pertain to gift-giving.

Brand Name – Product – High-Level Plan Details

  • Pandora Jewelry –  Jewelry, Watches
    Retailers earn 1% accrual fund based on prior year purchases and will be reimbursed up to 50% for advertising. Ads must be created by the in-house Pandora advertising team to be eligible.
  • Doves Jewelry – Jewelry Retailers earn accrual fund based on prior year purchases. Will earn 2% if under $20k purchased in 2021 and 5% if $20k or more. Ads will be reimbursed at 50%.
  • Le Vian – Jewelry, Timepieces, Colored Diamonds, and Gemstones
    Retailers earn accrual fund based on current year purchases. 2 – 5% earned based on your retailer level (Diamond, Platinum, Gold). Ads will be reimbursed at 50%.
  • Big Green Egg – Smokers/Grills
    Brand works with distributors on co-op funding so retailers should work through their distributor to obtain more information and funding.
  • Traeger Pellet Grills, LLC – Grills
    Is not a formal co-op program – it is called at Partnership Marketing program and is done with retailers on case-by-case basis. Contact Traeger Sales Rep. for complete details.
  • The Outdoor Greatroom Company –  Firepit Tables, Pergolas, Outdoor Furniture
    2% accrual fund is earned based on current year purchases. Ads will be reimbursed at 50%.

These are just a few of the Mother’s Day gift ideas that come to mind – there are many more! If you would like to learn more about our Co-op products and services or get a demo of our database, contact Val Onyski at [email protected] or [email protected].

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