Subscribers of the Co-op Connect platform can receive ten weekly promotions, but what are they?
The various brands offer National campaigns to move their products. These campaigns can be tied in at the local level.
You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will also see special financing/payment offers for customers purchasing their products. One day you may buy three tires and get one free; the next day, an Auto Brand may offer no payments on new car purchases for 120 days.
You can use these promotions as a selling tool. Telling dealers/retailers about brand promotions that can bring more business in their door may convince them to expand their advertising campaign. They could also be the selling point that brings a new advertiser on board.
Here is just one of the promotions for this week:
Get Set for an Endless Summer at Ford Quick Lane!
Let your Ford Quick Lane Tire & Auto Centers know about this special offer. Get up to a $100 rebate by mail OR earn up to 31,000 FordPass Rewards bonus points when you buy four select tires. Visit your local Ford Quick Lane Tire & Auto Center for complete offer details. The offer expires on August 31, 2023.
Use the Ford Motor – Quick Lane co-op program to share the local auto centers’ advertising costs. The auto center can receive 50% reimbursement for qualifying co-op ads. Prior approval is required for all co-op advertising.
Co-op Connect Advertising Platform is a full-service customized co-op advertising solutions provider. Providing clients with everything they need to increase sales through co-op advertising. Co-op Connect celebrates the spirit of teamwork, reliability, excellence, and value by systematically improving with expertise, technology, strong leadership, and great team members.
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