Subscribers of the Co-op Connect platform can receive ten promotions each week, but what are they?
The various brands offer National campaigns to move their products. These campaigns can be tied in at the local level.
You will see everything from new product announcements for gas BBQ grills to new styles of Garage Doors. You will also see special financing/payment offers for customers purchasing their products. One day you may see buy three tires, get one free, and the next day an Auto Brand may offer no payments on new car purchases for 120 days.
You can use these promotions as a selling tool. Telling dealers/retailers about brand promotions that have the potential to bring more business in their door may convince them to expand their advertising campaign. They could also be the selling point that brings a new advertiser on board.
Here is just one of the promotions for this week:
Serta President’s Day Sale!
Let your Serta retailers know about this sales event. Save up to $1,000 on Serta Arctic and select adjustable bases. Visit your local Serta retailer for complete offer details. Offer valid February 1, 2023 – February 27, 2023.
Use the Serta co-op program to share the cost of local retailers’ advertising. The retailer may receive reimbursement for qualifying co-op ads. Prior approval is required for all co-op advertising.
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