This is a great time to start thinking about helping your pool and hot tub/spa dealers utilize their co-op funds. I know we are still officially in the early days of Spring, but a little advance planning never hurts. Plus, many parts of the country have their pools and hot tubs open all year round (those lucky folks!).

Here are some “fun facts” about pools and hot tubs. Hopefully, these little tidbits will get your creative juices flowing when helping your customers with their spring/summer advertising campaigns.

Fun Facts

  1. On any given occasion, more than 17,000 people are sitting in a hot tub.
  2. Approximately 26 million hot tubs are in use, right now!
  3. Hot tubs are also known as the “fountain of youth” due to their anti-aging capabilities. Some claim that they can slow down aging by up to 20%.
  4. Soaking in hot water is not just for humans. During the winter months in Japan, snow monkeys bathe in hot springs for up to 5 hours per day!
  5. Sitting in a hot tub for 15 minutes a day, 6 days a week can drop stress levels by 11%.
  6. The biggest swimming pool in the world is 20 acres large (that is the size of 16 football fields)! The pool is in Algarroba, Chile at the San Alfonso del Mar resort and holds 66 million gallons of water.
  7. The most popular accessory or add-on to a pool is a diving board. 38% of pools have diving boards! However, keep in mind you must meet a certain size pool to install one and there are increased insurance expenses for having one.

Below are just a few brands that offer co-op funding for Pool, Pool Chemicals and Spa/Hot tub brands:

Brand Name – Product/Service – High-Level Guidelines

Hayward Products – In Ground Pool Products – Pumps, Filters, Cleaners, Salt Systems, Controls & Heaters
Reimbursement rate is 50%. The accrual fund is earned on current year purchases and you can find out your balance any time by going to

Hoffinger Industries – Doughboy Recreational – Above Ground Pools, Filters & Accessories
Dealer created ads reimbursed at 50%, if using ads from Media Kit reimbursement is 75%. Platinum dealers receive 3.5% of prior year purchases as the accrual fund; Premier dealers receive 3%, all other dealers receive 1.5%.

Solenis – Pool & Spa Chemicals
ClearCare Dealers receive between 5-7% of current year purchases as their accrual fund; all other dealers receive 3%. Reimbursement is up to 100%.


Co-op Connect is a full-service customized co-op advertising solutions provider.

Are you looking for a top-notch provider of customized co-op advertising solutions? Look no further than Co-op Connect! The team is dedicated to helping clients increase sales through co-op advertising, and they pride themselves on their commitment to teamwork, reliability, excellence, and value. With a focus on expertise, technology, strong leadership, and great team members, Co-op Connect is the perfect partner for any business looking to take its co-op advertising to the next level. To learn more, you can reach out to us at [email protected]. Or call 866-323-5504 to schedule a 20-minute demo.

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